Foodie Facts

Researchers at the Centre for Education and Research in Environmental Strategies (CERES) found that Australian fruit and vegetables travel an average of 745 km from farm gate to shop. This involves heavy use of fuel, refrigeration and packaging. Crops must be harvested well before they are ripe in order to survive the long journey to market. Furthermore crop varieties are typically selected for their transportability, rather than nutritional value. There is a complete disconnect between farm processes and the consumer. 

Up to 40% of the average Australia household's waste is perfectly compostable food! 

If world population continues to rise (and there's no way that it won't) we're going to need more food from less land. I can't see how these realities can play out in any other way than a calamity. It may not end in the extinction of our species...but it certainly can't end happily. 

An estimated 20-40% of fruit and vegetables are rejected even before they reach the shops mostly because they don't match the consumers and supermarkets high cosmetic standards. (2009)  

which links interesting with our final fact...

Coles and Woolworths currently sell between 70-80% of all retail food in Australia.    

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